Thursday, July 29, 2010

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Reading Brain Signals

Posted by admin On December - 6 - 2009

epoc_headset are clutching my , reading from my brain. I’m sitting in a conference room in San Francisco looking at an floating on a large . My goal is to make it disappear using nothing but thought. “Cheshire cat,” I think, and the box starts to fade.

No, I haven’t turned into the Mad Hatter, though the device I’m wearing may make me look like one. I’m trying out the , made by a company called Emotiv.

Earlier I calibrated the by thinking of commands for the when the program asked for them: move left, move right, rise, drop, stop. For disappear, I thought of ’s vanishing kitty. The just proved it can remember which areas of my brain lit up while I did that.

“Electric information from the brain is broadcast on the inside of the skull, which is how the picks it up,” says Tan Lee, president of Emotiv, via a videoconferencing system. (Like the company’s 10 , she is in Sydney; 20 employees work in San Francisco.) “By the time it gets to the skull, that information looks very different from the way it does on an scan. So we basically had to unfold the to learn how to read it.”

The $299 launches in early 2010, along with the Windows that calibrates it. Emotiv’s four scientist-founders hope to make it the basis of a whole new system of playing: “Pressing a button to cast a doesn’t give you a fulfilling experience,” Lee explains. “But thinking that spell does.”

The ’s are set to stretch far beyond games. Emotiv has received requests for developer kits from 10,000 engineers around the world. Applications have been suggested in industries such as aerospace, education and healthcare. Some people with disabilities are already using the to control their wheelchairs.

The most fascinating — and disturbing — thing about the is that its can read like anxiety, frustration, excitement and engagement. In the calibration , they are shown rising and falling on a graph in real time, like seismic readings. The idea is that game designers will be able to adjust the difficulty of a given level if you’re frustrated, or change musical tempos depending on your excitement.

As with all transformative technology, the ’s mind-reading abilities are bound to have unintended consequences. I couldn’t ask a question in my interviews at Emotiv without my anxiety level rising on the graph. The days when journalists can smile through dull pitches while keeping their real feelings hidden may be numbered.

Play-it-safe startups, you have been warned.

Courtesy CNN.

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2 Responses to “Reading Brain Signals”

  1. Amir K. says:

    Cool gadget. Making this into stylish cap would be a good way to sell! curious to read its review.

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